9781422277379

Tech 2.0

In 1986 the Graphics Group became its own corporation with about forty employees. George Lucas was facing some financial diffi- culties at the time, and he elected to sell the group. He found a buy- er in the thirty-one-year-old tech wunderkind Steve Jobs, who had founded the Apple Computer company in his garage. Jobs paid $5 mil- lion for the Graphics Group—soon to be renamed Pixar—and invest- ed an additional $5 million of his own money. They were still a long way from Toy Story and the successes to come, but with Jobs at the helm and a dedicated team in place, things were beginning to come together. Steve Jobs and Apple T o many people, Steve Jobs represents the ultimate in American entrepreneurial spirit and “can-do” innovation. He was born

Early days at Apple Inc.

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